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From: Jim McClure
Date: 10/12/03
Time: 1:28:18 AM
Remote Name: 68.164.231.185
My primary purpose in advertising is to reduce my own tension -- educating others and putting my listener at ease are secondary goals. Advertising is nothing more than being open about who you are and being assertive about your rights. The fact that your clients chose to accept unfair treatment (and higher car insurance rates) instead of standing up for ourselves shows the strength of the feelings we must overcome.. However, if we don't speak up when people make incorrect assumptions about us, or fight for our rights when we are treated unfairly, how can we expect to educate the public and win respect? I suppose some sort of informational card might help -- though it sounds to me like a crutch that just enables passivity instead of helping people develop backbones. I'd prefer to see a support group discuss ways to be more assertive in daily life. One of the biggest personal victories in my chapter was when one of our members took her dry-cleaner to small-claims court... and won!